Ai-no-Yakata

Experience the Traditional Japanese Color of Indigo in a Historic Merchant’s Residence

Aizumi Town in Tokushima Prefecture—true to its name—is a place where indigo culture still thrives today.
Located in this town is Ai-no-Yakata, a cultural facility that showcases the history and charm of Awa Ai, or Awa Indigo.
It utilizes the former residence and dye processing facility (Nedoko) of the prosperous indigo merchant family Okumura, whose business flourished during the Meiji period.
Within the premises are the main house, dyeing studio, indigo experience area, and an exhibition room—inviting visitors to see, learn about, and experience the world of indigo dyeing.

From the prosperity that indigo brought to everyday wisdom and craftsmanship that endures to this day, the quiet atmosphere of the facility reflects the spirit of Japanese craftsmanship and carefully conveys the culture of Awa Ai.

What is “Awa Ai,” Tokushima’s Pride?

Awa Ai played a vital role in supporting Japanese indigo dyeing culture, especially during the Edo and Meiji periods.
Among the regions involved, Aizumi Town thrived as a central hub for the cultivation, production, and distribution of indigo, and was home to many indigo merchants.

At Ai-no-Yakata, visitors can learn about this rich history through displays of authentic tools and architecture from that era.
There are also easy-to-understand exhibits explaining how sukumo—the fermented indigo dye—is made, as well as how the indigo plant transforms into color. This allows you to witness the magic of indigo dyeing firsthand.

Dye Your Own “Blue” – A Personal Indigo Dyeing Experience

One of the most popular activities at Ai-no-Yakata is the indigo dyeing workshop.
(Reservations are not required for individuals unless you bring your own items.)

You can choose from various items such as handkerchiefs or stoles, and enjoy making your own unique patterns.
Start by folding and tying the fabric to create patterns.
Then dip it into the indigo vat, expose it to the air to promote color development, and repeat the process to build up layers of color.
Afterward, the fabric is washed, wrung out, and pressed with an iron—revealing a beautiful piece dyed in soft Japan Blue.

The satisfaction of creating a one-of-a-kind piece is second to none.
This hands-on activity is popular with both adults and children, making it a memorable highlight of any trip.

 

Encountering Traditional Craftsmanship in a Peaceful Setting

While Ai-no-Yakata is open to tourists, it retains a calm, nostalgic atmosphere.
Through the lens of indigo, visitors can connect with traditional Japanese culture and learn about the craftsmanship and way of life handed down through generations.

It may not be flashy, but perhaps that’s what makes the experience all the more lasting.
Why not take a journey to Aizumi Town in Tokushima, and discover the quiet beauty of Japan Blue for yourself?